A look back at 2015.....

Trade fairs, Media Coverage, client news & Homes and Interiors PR

There’s been so much happening through 2015 – we’ve started working with some lovely new clients and their fab brands and we’ve achieved lots of exciting and valuable editorial coverage both in print and online.

Throughout the year we try and get to as many trade (and sometimes consumer) shows as possible – many of our clients exhibit at them so it’s a great way to catch up with them and to see any new products they are introducing “in the flesh”.  It’s also good to keep in touch with other contacts in the industry and to see what else is going on.

As well as the London events we’ve also been to Harrogate for Home & Gift, Birmingham for Spring Fair and Autumn Fair, Bovey Tracey in Devon for the Contemporary Craft Fair (one of our favourites) and we ventured “sous La Manche” to Paris to discover the delights of Maison & Objet. 

First on the list for 2016 is the Living & Giving show in Exeter – maybe not quite as glamorous as Paris but we’re sure it will prove worthwhile!

  

Graduate Collection's new wallpaper appears on front cover of Metro newspaper.

We've had several pieces of coverage for our clients in Metro newspaper recently including the new Jewels rug design by Wendy Morrison for John Lewis Design Collective and the new Vestige wallpaper by Lisa Bliss for Graduate Collection - both featuring in the Hot List column in the homes section on a Tuesday.

We were particularly delighted when the Showgirls wallpaper by Melissa Scott - a new talent signing to Graduate Collection - not only appeared as the main picture in the Hot List section - but was used on the front cover to highlight the homes section that week!  Metro has one of the highest UK readerships with a daily circulation of over 1,300,000.

Metro newspaper featuring Showgirls wallpaper at Graduate Collection. Creative PR Agency.

  

Ruby Red and BRYT shortlisted for industry awards. 

Industry awards are great recognition for all the hard work that has gone into making a brand.  We're delighted that Ruby Red were a finalist in the Beauty Shortlist Awards 2015, adding to their list of accolades.  This leading beauty blog has been running its awards for several years now and is one of the ones most watched by everyone in the natural beauty business.

 We helped out BRYT at the CEW Beauty Awards demo evening back in March by demonstrating product to the CEW members attending.  So it was even more exciting when we learnt that the product we had been talking about was shortlisted in these prestigious beauty industry awards.

Natural beauty product PR London

 

Egg rack in media Storm!

Storm Furniture's quirky egg rack is proving a real hit with the media. 

It took centre stage in the Evening Standard's ES magazine Easter issue surrounded by a whole host of designer eggs - including some chocolate ones! 

It's also featured in leading cookery magazine Good Food and is set to make further appearances in the coming months.

We also secured a three page feature for Storm in the luxury lifestyle publication Eaux magazine.  The piece focuses on Storm's founder Terry and his handcrafted range of "Artisan" lamps as well as his bespoke carpentry work.

Storm Furniture's egg rack featured in ES magazine and BBC Good Food magazine

  

Haute couture coverage leads to international review.

We're always delighted to see our clients appearing in popular print media and so were especially excited when Vogue wrote about botanical beauty band BRYT as part of a feature on skincare which included Australian ingredients.

Not only did it provoke interest in the brand in the UK for potential consumers, but the knock-on effect was that Glamour magazine in Brazil requested samples to review and subsequently featured BRYT in one of their issues - now that's the power of global PR!

Vogue editorial featuring Bryt Skincare

 

We were delighted to be working with some amazing new clients during 2015.....

 

From their local workshop near Halesworth in Suffolk, Storm Furniture design and make a visually stunning range of home lighting and furniture products.
All products are 100% hand made to order in the eco-friendly workshop using a mix of modern and traditional techniques using the finest locally sourced and FSC approved veneers and materials. The homes and lifestyle press are loving Storm's new stripy veneer lampshades in a range of vibrant contemporary colourways.

Storm Furniture's Artisan lamps. Homes & interiors PR

 

 

Jane Withers works with her partner Michael Hanmer and they produce products for interiors and fashion under the Janie Knitted Textiles label.  With an emphasis on sustainability, wool has become their core material along with linen and cotton.  The work in their practice is a direct response to environmental colours, textures and the materials they use together with developing concepts and ideas challenging the conventional use of wool. In 2014 they developed a collection of lighting using knitted tubular fabric which is woven onto a metal frame. Wool is ideal for lighting as it is naturally fire retardant and in the washing process a moth proofing has been added too.

Fashion and interior accessories by Janie Knitted Textiles. Home and lifestyle PR London

 

Artist and illustrator Claire Bramwell-Pearson has worked internationally on high profile animated films.  Now Claire has turned to the natural world to produce a range of paintings, silk scarves, etched glass and furnishing fabrics.  Claire's commercial range launched at Top Drawer in September and a second exhibition of painting and glass ran in a leading West End gallery in November.

Chairs and glass vase from the Butterfly Mind collection by Claire Bramwell-Pearson

  

Talented are on a mission to transform the humble tote bag into an art form!
Featuring the best of British design, each season Talented commission designers to create new artworks to adorn their tote bags using upcycled or sustainable fabrics.  The Talented range is designed in the UK and printed in Sheffield on fair-trade certified cotton bags and purses.

Tote bags by eco bag brand Talented. Gift and craft PR

  

Lucy's Lotions specialises in making handmade skincare utilising the finest quality natural ingredients.  Lucy's unique skincare blends are designed to affect real, positive change in the skin, naturally.  Each product is impeccably designed both in the way that it looks and the way it works.  The first range incorporates a nourishing, beneficial blend of ingredients to nurture and hydrate the skin.

  

A long-standing client recommended us to Stitch & Story who have a range of  kits designed to introduce people to the addictive art of knitting. 

The initial brief was to gain the brand coverage in gift guides in the run up to Christmas  - and we've seen some great coverage including their lovely Pom slippers being featured in the Daily Mail.

The campaign has proved to be a great success and they've reported they've been very busy with an increase in sales - and they've decided to carry on with PR into the new year to secure some publicity for their knitting workshops.

Gift and craft PR

 

 Interior design consultancy Chameleon Designs have recently opened an office in Norwich in response to increased demand for their services in the East Anglia area.

 Rather than just announcing the move to the local press, we created a news story around the importance of acoustics in interior design - particularly for those people with hearing loss.  The feature was immediately picked up by Iceni magazine and is due to run in other local publications shortly - it will also feature in a national glossy magazine.

Homes & interiors PR London

 

 

Volpe and Volpe Founder Trish Scorgie asked for our help in launching her latest collaborative project with ceramic designer Robert Dawson.  We were tasked with producing a press release detailing the project which sees the re-working of traditional themes to produce a series of four plates which will help to raise awareness and funds for UK wildlife projects.  A feature in The Observer magazine as well as write-ups on a number of design-led websites resulted in an immediate flurry of sales and further editorials in the interiors and lifestyle press ran in the following months.

Preservation plates series by Volpe and Volpe. Creative PR.

 

 

 

 

Time for a change - We thought it was time for a bit of a refresh so we commissioned a new logo - in keeping with our original one that was always well-received! 

 

 

Phew! That covers a few of the things that happened in 2015!

We're now looking forward to another eventful and productive year.....

 

Wishing you a very happy 2016!

 

 

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Lifestyle PR picture with Diamond Deco rug by Wendy Morrison